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Three associations jointly discussed "geographical indications help rural revitalization"

Published Date:Jan.13.2022    Source:    Author:Geographical indication industry network  Viewed:577

Recently, Fu Yuehong, Secretary of the Party committee of the first joint committee of the Beijing Business Service Industry Association of the Communist Party of China and President of the Beijing Business Federation, and other leaders went to Beijing geographical indication industry association for investigation and exchange. It also discussed with the heads of Beijing geographical indication industry association and Beijing Cuisine Association on how to give full play to Beijing's regional advantages, promote the development of geographical indication industry and help rural revitalization. Yang Yonggang, President of Beijing geographical indication industry association, Zong Zhiwei, Secretary General of Beijing Cuisine Association, and others attended the symposium.

Fu Yuehong, President of Beijing Federation of Commerce

Fu Yuehong, President of the Beijing Federation of Commerce, said that the Beijing Federation of Commerce has always been committed to promoting the innovative development of Beijing's commercial service industry, serving Beijing's consumption growth and Beijing Consumers' enjoyment of a better life in the new era. Beijing is carrying out the cultivation and construction of international consumption center cities, and strives to basically build an international consumption center city with global influence, competitiveness and reputation through about five years of cultivation and construction. She pointed out that geographical indication products are characteristic products everywhere, with good quality and long cultural heritage, which can better meet the consumption demand of Beijing consumers for high-end and diversified products. She hopes that through communication and cooperation with Beijing geographical indication industry association and other parties, we can jointly build a geographical indication production and marketing docking platform, so that Beijing consumers can enjoy authentic geographical indication products with real arrival price.

Yang Yonggang, President of Beijing geographical indication industry association

Yang Yonggang, President of Beijing geographical indication industry association, introduced that since its establishment, the association has actively carried out subject research, research and training, standard formulation, forum activities, data application, targeted poverty alleviation and other work around the protection and application of geographical indications, so as to provide professional services for the development of geographical indication industry and local characteristic economic development. He said that Beijing has outstanding advantages in brand supply, consumption agglomeration, international leadership and other aspects. The consumer market potential of geographical indication products is huge. The association will actively do a good job in docking and promote the publicity and promotion of geographical indication characteristic products all over the country in Beijing.

Zong Zhiwei, Secretary General of Beijing Cuisine Association

Zong Zhiwei, Secretary General of Beijing Cuisine Association, said that Beijing's catering industry has high requirements for the quality of various ingredients. Being able to purchase authentic geographical indication products is very important to ensure food quality and taste. She said that the association will further cooperate with all parties to smooth the purchase and sales channels, advocate more catering enterprises to adopt original geographical indication products, and ensure the quality of geographical indication ingredients by participating in the preparation and promotion of geographical indication ingredient standards and other measures.

At the seminar, the three parties also conducted in-depth discussions and exchanges on the association's party construction, member services, the preparation of standards related to geographical indications, cooperation direction and mechanism. The three parties agreed that they would further strengthen coordination and communication, give full play to Beijing's large-scale market advantages and domestic demand potential, create a supply and demand platform for geographical indication products, meet the needs of consumers in Beijing market, drive the development of local characteristic economy and help rural revitalization.

Relevant personnel from Beijing Federation of Commerce, Beijing geographical indication industry association and Beijing Cuisine Association participated in the discussion.